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The New York State Higher Education Services Corporation has launched “Start Here. Get There,” a campaign for Financial Aid Awareness Month, January 25 – February 25. Our goal during this month is to educate students and their families about the importance of filing the FAFSA in a timely manner – the first step in applying for student financial aid.

This page offers materials about the FAFSA, financial aid in general, and New York’s Financial Aid Awareness Month. Visit HESC.org for additional valuable information about planning, paying and applying for college.


Does Your Organization Want to Customize a Publication?
An organization’s logo can be added to many of our print materials free of charge. Attach your high resolution logo (EPS, with fonts outlined, or TIFF file, minimum 300 dpi), and specify which items (posters, Q&A handout, tips handout) you’d like to use. We’ll promptly reply with a file of the requested materials incorporating your logo.
Click here to send your logo.


“Start Here. Get There.” Posters
Download and print one or both of our Financial Aid Awareness Month posters to post anywhere appropriate to reach students and their families. Encourage your local community centers, libraries and government offices to display the poster in their public areas.
Poster Version #1
Poster Version #2

We have also created a flyer/poster that leaves space for you to include additional information, such as event listings.
Flyer/Poster

Want to add your logo? Click here to send your logo.


“Start Here. Get There.” Educational Fact Sheets
These informative handouts offer students and parents important tips to make filling out the FAFSA easy and successful. Download and distribute these handouts to students and families at your next event, at local schools, libraries and community centers.

FAFSA Fact Sheet: Money for College
Tips for Completing the FAFSA Fact Sheet

Want to add your logo? Click here to send your logo.


"Start Here. Get There." Completing FAFSA Workshop Publications
A pre-workshop checklist and instructions for saving the electronic FAFSA for completion later help make filing the FAFSA easier then ever.

Event Confirmation Sheet and Checklist
If You Don't Finish Today: Instructions for Saving the Electronic FAFSA


“Start Here. Get There.” Print Ads
Publish one of our one-color print ads in your next print publication to educate students on their families on the first step in applying for student financial aid. Also, encourage your local media to publish one of our small print ads as a public service announcement. We have provided four small ads in common print sizes.

3C x 3” Print ad
4C x 4” Print ad
1C x 6” Print ad
2C x 4” Print ad


“Start Here. Get There.” Web Banner Ads
Static and animated web banners are available in various sizes to help promote New York’s Financial Aid Awareness Month campaign. The banner ads direct students and families to startheregetthere.org.

To download any of the banner ads below, right click on the image and “save image/picture as” or drag the image to your desktop. Or you may select the code below each image to embed in your webpage.

Animated SFAAM graphic

 

SFAAM Banner Ad

 

SFAAM Ad 1200 x 60

 

SFAAM Ad

 

Animated SFAAM Ad